KW16 3 - Stromness

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Leaflet Distribution Population Targeting

Knowing the population of an area could facilitate the planning of leaflet distribution campaign. Types of businesses who may have a vested interest in population data could be fast food restaurants, short terms loan company and or marketing companies.

Your leaflet distribution plans would not be limited to these business sectors, it however highlights the flexibility of your direct marketing venture opening doors to the use of population data for leaflet distribution and or flyer distribution campaigns.

Total number of People 3797
Males
1861
Females
1936
Aged 0 to 15
579
Aged 16 to 74
2881
Age 75 and over
337
Marital status (all people aged 16 and over)
Single (never married)
929
Married
1604
In a registered same-sex civil partnership
2
Separated
90
Divorced
291
Widowed
302
Composition (all households)
One person households
698
Married couple households
586
Cohabiting couple households
165
Lone parent households: with dependent children
82
Lone parent households: with non-dependent children only
55
All other households
62

Leaflet Distribution Ethnicity and Religion Targeting

People in Stromness are mostly and of the faith. To help you further with your door to door distribution campaign, here are some additional facts to consider as part of your leaflet distribution delivery campaign.

Ethnicity - Largest ethnic group(s)
White
3781
Black
6
Asian
5
Arab
0
Mixed
5
Other
0

Depending on the leaflet distribution campaign; faith can be an important factor when deciding which postcode sector to target in Thistle Court,Aberdeen. Below is a breakdown of the faith diaspora in KW16 3, Stromness.

Religion (all people)
Christian
1991
Muslim
0
Jewish
2
Hindu
0
Sikh
0
Buddhist
8
Other religion
27
No religion
1427
Religion not stated
342

Leaflet Distribution Health Targeting

Knowing your target audiences health situation could make a difference to your leaflet distribution campaign. This could be particularly useful to gyms or health clubs who wish to locate and offer incentives to increase the prospects of a leaflet distribution delivery.

All people
Day-to-day activities limited a lot
328
Day-to-day activities limited a little
421
Day-to-day activities not limited
3048
Day-to-day activities limited a lot: Age 16 to 64
155
Day-to-day activities limited a little: Age 16 to 64
156
Day-to-day activities not limited: Age 16 to 64
2053
Very good health
2006
Good health
1270
Fair health
375
Bad health
104
Very bad health
42
Provides no unpaid care
3442
Provides 1 to 19 hours unpaid care a week
225
Provides 20 to 49 hours unpaid care a week
39
Provides 50 or more hours unpaid care a week
91

Leaflet Distribution Work Targeting

Knowing if the target audience in KW16 3 Stromness are in work and can afford your product or service is key to any successful leaflet distribution and should be considered when conducting a leaflet distribution door drop campaign. Below are the statistics we hold on individuals within Stromness relating to employment and work.

Economically active
Employee: Part-time
413
Employee: Full-time
1033
Self-employed with employees: Part-time
12
Self-employed with employees: Full-time
103
Self-employed without employees: Part-time
86
Self-employed without employees: Full-time
255
Unemployed
69
Full-time student
39

Leaflet Distribution Education Targeting

All Levels
Level 1 qualifications
628
Level 2 qualifications
435
Apprenticeship
N/A
Level 3 qualifications
249
Level 4 qualifications and abov
956
No qualifications
950
Other qualifications
N/A

Within a 1 mile radius

KW16 3

Stromness

2197

£109.85