Even for high-quality designs, leaflets demand a very cheap investment to produce. They are less expensive than some forms of advertising, such as catalogues, which is a significant benefit for small enterprises in development. There are a number of free applications that may be used to create a leaflet design for a business. This means that when employing digital or offset printing, you simply have to worry about printing costs and distribution costs.
Asians are the most major cultural group to settle in Southall. Over 55 percent of Southall's 70,000 residents are Indian/Pakistani, according to the Commission for Racial Equality. In Southall, there are 10 Sikh Gurdwaras. The Gurdwara Sri Guru Singh Sabha, was opened in 2003 and earned the Ealing Civic Society Architectural Award in 2003, is one of the largest Sikh gurdwaras outside of India. Reach the Asian demographic using ASA Distribution’s leaflet distribution services.
ASA Distribution can be quite beneficial to local businesses since, unlike online advertising, you can be sure that people in that area will notice you if you use only one marketing approach. On the other hand, to ensure that you interact with your target audience on the medium they use, you would need to deploy a variety of advertising on multiple search engines such as Google and Bing, as well as several social media platforms.
The ability to use leaflets in your marketing strategy for a long time is a huge bonus. Unlike papers, which are frequently recycled once we finish reading them, and billboards, which may only have a two-week cycle, printed leaflets can linger on a client's desk for weeks. Direct mail, with the correct content and design, can be extremely engaging. We all prefer reading and handling printed sales literature, and we spend more time reading a leaflet than a digital advertisement, and we often return to it later. According to a recent Royal Mail survey, leaflets are retained in the home for an average of 38 days, whereas digital messages are removed or disappear virtually immediately.
For leaflet distribution in Southall please contact us today on +44 (0) 333 344 9456 | +44 (0) 207 923 35 35 for a quotation.