Because inadequate audience targeting results in low catchment rates, leaflet marketing must be carefully developed. Furthermore, if the quality of the leaflet is poor, such as if it is produced on normal paper from a home printer, it is more likely to be thrown away. To make the best effect, think about where your target audience will be and when you will distribute your leaflets. Instead of handing out leaflets outside of a clothes store, advertise a dog grooming service at a local park or a place recognised for pet activities.
Given the growth of junk mail, your booklet is likely to get lost among the other papers distributed through letterboxes. As a result, your initial designs must be appealing.
This can be quite advantageous to local businesses because, unlike online advertising, you can be confident that if you utilise only one marketing strategy, people in that region will notice you. To ensure that you communicate with your target audience on their preferred medium, you'll need to use a number of advertising methods across numerous search engines, including Google and Bing, as well as social networking sites.
Are you fed up with unreliable distributors? ASA Distribution provides the tools and resources necessary to ensure that all of your leaflets are delivered on time.
For leaflet distribution in Digswell Water please contact us today on +44 (0) 333 344 9456 | +44 (0) 207 923 35 35 for a quotation.