KA25 7 - Kirbirnie

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Leaflet Distribution Population Targeting

Knowing the population of an area could facilitate the planning of leaflet distribution campaign. Types of businesses who may have a vested interest in population data could be fast food restaurants, short terms loan company and or marketing companies.

Your leaflet distribution plans would not be limited to these business sectors, it however highlights the flexibility of your direct marketing venture opening doors to the use of population data for leaflet distribution and or flyer distribution campaigns.

Total number of People 3415
Males
1645
Females
1770
Aged 0 to 15
669
Aged 16 to 74
2537
Age 75 and over
209
Marital status (all people aged 16 and over)
Single (never married)
985
Married
1189
In a registered same-sex civil partnership
8
Separated
109
Divorced
245
Widowed
210
Composition (all households)
One person households
490
Married couple households
465
Cohabiting couple households
140
Lone parent households: with dependent children
156
Lone parent households: with non-dependent children only
61
All other households
67

Leaflet Distribution Ethnicity and Religion Targeting

People in Kirbirnie are mostly and of the faith. To help you further with your door to door distribution campaign, here are some additional facts to consider as part of your leaflet distribution delivery campaign.

Ethnicity - Largest ethnic group(s)
White
3397
Black
2
Asian
7
Arab
0
Mixed
8
Other
1

Depending on the leaflet distribution campaign; faith can be an important factor when deciding which postcode sector to target in Thistle Court,Aberdeen. Below is a breakdown of the faith diaspora in KA25 7, Kirbirnie.

Religion (all people)
Christian
1847
Muslim
2
Jewish
0
Hindu
0
Sikh
1
Buddhist
1
Other religion
16
No religion
1295
Religion not stated
253

Leaflet Distribution Health Targeting

Knowing your target audiences health situation could make a difference to your leaflet distribution campaign. This could be particularly useful to gyms or health clubs who wish to locate and offer incentives to increase the prospects of a leaflet distribution delivery.

All people
Day-to-day activities limited a lot
339
Day-to-day activities limited a little
353
Day-to-day activities not limited
2723
Day-to-day activities limited a lot: Age 16 to 64
192
Day-to-day activities limited a little: Age 16 to 64
187
Day-to-day activities not limited: Age 16 to 64
1821
Very good health
1745
Good health
1025
Fair health
452
Bad health
157
Very bad health
36
Provides no unpaid care
3119
Provides 1 to 19 hours unpaid care a week
150
Provides 20 to 49 hours unpaid care a week
62
Provides 50 or more hours unpaid care a week
84

Leaflet Distribution Work Targeting

Knowing if the target audience in KA25 7 Kirbirnie are in work and can afford your product or service is key to any successful leaflet distribution and should be considered when conducting a leaflet distribution door drop campaign. Below are the statistics we hold on individuals within Kirbirnie relating to employment and work.

Economically active
Employee: Part-time
319
Employee: Full-time
951
Self-employed with employees: Part-time
5
Self-employed with employees: Full-time
41
Self-employed without employees: Part-time
22
Self-employed without employees: Full-time
82
Unemployed
186
Full-time student
68

Leaflet Distribution Education Targeting

All Levels
Level 1 qualifications
693
Level 2 qualifications
410
Apprenticeship
N/A
Level 3 qualifications
292
Level 4 qualifications and abov
491
No qualifications
860
Other qualifications
N/A

Within a 1 mile radius

KA25 7

Kirbirnie

1511

£75.55